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search engine optimisation

Search Engine Optimisation

SEO (Search Engine Optimisation) is a term we often hear.  Most of us knows it relates to websites, and some of us know that it is something we ought to be doing.  It is a term that either evokes boredom or panic in most small business owners.

Why does Search Engine Optimisation matter?

Without it there is little chance of anyone ever finding the lovely new website you have just invested in.

Without SEO your website is tantamount to a billboard in the middle of the desert – no one can find it!

You are probably bored of being targeting by SEO companies who will offer you number one on page one of Google for anything from a fixed one off fee of $200 to massive figures of several thousand dollars per month.

The former just isn’t possible; put simply if you do get to number one of Google, your competition will try to get above you which will push you down.  SEO is not a one off.

Paying thousands per month is probably effective, but at a budget way beyond what your website is returning you, and therefore not appropriate. For the average small company website, is little and often is best.

Basic SEO
$105
+ GST per quarter
  • On page optimisations
  • Google, WebMaster, Yahoo SiteMaster and Yandex review
  • Resolve any errors occuring in the above
  • XML sitemap publishing

 

Annual contract limited to 2 hours per quarter averaged over the year.

Suitable for covering the basics of a 5 – 10 page website.

An initial 1 – 2 hour session may be required to bring your website up to SEO standard prior to commencing the quarterly service.  This will be advised and charged separately.

Optimal SEO
$200
+ GST per month
  • On page optimisations
  • Google, WebMaster, Yahoo SiteMaster and Yandex review
  • Resolve any errors occuring in the above
  • XML sitemap publishing
  • Advice and inputting of content changes
  • Advice and management of link building

 

Annual contract limited to 4 hours per month averaged over the year.  Suitable for providing an optimal level of SEO to a 5-10 page website or small ecommerce website.

Monthly SEO is far more productive than quarterly.

An initial session of 4 – 8 hours may be required to bring your site up to SEO standard before commencing the monthly service. This will be advised and charged separately.

Custom Search Engine Optimisation

Large websites and eCommerce sites will need a review before we can quote for SEO, as many larger sites have custom functionality, significant product categories, products etc that can all affect the time it takes to provide an effective SEO solution.

We would rather quote for doing it properly, even if it means you don’t take it up with us, than quote for what cannot be achieved and have you unhappy with the results.

NB.  Unfortunately SEO work does not and cannot come with guarantees.  We will always do our best to get you as high up in the search engines as possible, but NOBODY can dictate to Google – they can only influence ratings.  We will give you the best chance of succeeding in the search engines as possible.

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